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Mark Iorio, Founder of the Mega Group and Co-Founder and Managing Partner of Brand and Culture Alignment Toolkit (BCAT), returns to the podcast for a far-ranging discussion with Tony and Brian. Beginning with an exploration of why managers are often hesitant to make decisions, the conversation turns to the importance of business owners and leaders at all levels of the organization caring about the people who work for them as people, and not just as employees.